Premium Pens for Premium Promotions

There is always a need to re-evaluate ones marketing budget. In this cut throat world of business, keeping costs down is any companies essential tool from survival. But does that mean that you have to always go for the cheapest option when running a marketing or promotional campaign. Certainly not. They most important thing to consider when running a successful marketing campaign is:

  • How to maximise effectiveness
  • Tailor campaign to customers demographic etc
  • Cost effective expenditure
  • Chance of success of marketing tools

To achieve the above one needs to take a more scientific approach when determining which product to choose for a marketing or promotional campaign.

When running a premium campaign aimed at premium customers, such as high spending or high net worth individuals, it important to utilise promotional items that are more likely to impress the recipient. If you are promoting a luxury car for example you are unlikely to give a cheap pen or corporate gift. You would be likely to give a premium gift which reflects upon the product you are trying to promote. To this end it is important to really consider the best match promotional gift for your intended audience.

Premium pens are a great way to promote a premium product. Premium pens are always a well received gift and are just the promotional pen for any upscale promotion. There are a number of pen options available. From your über expensive Waterman Pens. Waterman pens are a classic pen which are known for there luxurious qualities. Not everyone can afford a Waterman pen so when you give one to a valued customer they will know they are special.

If you are looking for something more affordable and word renown then you might want to consider a Parker Pens. Parker pens have been a staple of premium gifts for decade. If you want to give someone a special gift or to commemorate a special moment that you will find yourself in good company with the Parker Pen. As well as being a beautiful pen, they can come in a gift box and elegantly engrave with a special message or your logo.

If you are looking for something inexpensive but still with reputation then you could even consider a BIC Pen. BIC pens were a marvel when they came out in the mid 1950’s. Having been invested in France they have always had an air of superiority. Bic Pens are well recognise the world over for being good quality, practical writing instrument which will stand the test of time.

Whatever your promotion, if you are looking a running a premium marketing campaign then you can look past Premium Promotional Pens.

Why buy BIC pens for your promotion?

One of the most popular form of promotional products is still the humble pen. Even though we have entered the digital age people still need a pen to perform their daily tasks both at home and at work. Company give away promotional pens because they know that they will stay in use for a long time and give their brand some very good exposure.

When choosing a pen it is important to find one that will last which is why we always recommend a BIC pen for your promotion. While some promotional pens are more affordable than BIC pens they might not be manufactured to the same standard. So why would you purchase BIC pens? Here are some reasons you might want to consider:

 

  • Reliable Quality

 

– BIC pens are reliable and of good quality. You can trust every BIC pen you purchase to perform as you expect it too. Some BIC pens are known to write more than 1.2 miles without problems. Indeed BIC carried out 7,250km of tests on their pens annually.

 

  • Variety

 

– There is a great variety of pens available, The pens are available in different forms, colours, and styles. You can purchase pens with rubber grips, plastic bodies, metal bodies, with colourful print, etc. The is also a range stylus pens if you want to give something unique and interesting to your customers.

 

  • Budget

 

– Despite their quality they are still amongst the most affordable pens on the mark. They produce over 31 million pens daily which gives them economies of scale. The price of some of these pens is as low as $0.73 so you’ll definitely find something that fits into your budget.

 

  • Reputation

 

– BIC is a well-known company that provides good products. Since their inception in the 1950’s the brand has been synonymous with quality ballpoint pens. If you give someone a promotional BIC pen it will reflect positively on your own brand and will have a lasting impact on your customers.

 

  • Customisable

 

– The pens are customisable with your company logo so they are a great promotional products to bring with you to trade fairs and other events. The best possible printing technologies are used to ensure your branding is clear and visible. BIC prints all of its pens in-house to ensure a consistent quality.

So if you are looking at adding a pen to your next promotional campaign then look no further.

Parker Pens are Pen Royalty

Often when looking at the development of a product through out history certain brands stand out as playing prominent rolls in their development. With cars it if Ford and Mercedes Benz. With consumer electronics it is brands such as Sony, Apple and Yatama Technology. With pens, however, there is one undisputed brand which can be considered Royalty amongst its peers. That brand is Parker Pens. There is no other pen that carries the same reach and reputation as this brand.

The Parker Pen Company is a manufacturer of luxury pens, founded in 1888 by George Safford Parker in the USA.  Today more then a century after it was founded the Parker Pen is still synonymous with style and elegance. They are a pen which is steeped in history even know for being the favourite pen of President John F. Kennedy for signing legislation and to give as gifts. There are picture of prominent people through history using a Parker Pen to sign a treat, autograph or any other important document.

Parker Pens are still renown for their quality and are often given as a gift. They are given as both a corporate gift or personal gift and are always well received. There is a huge range of models available which are suitable for any budget or occasion. If there is a event to need to celebrate of a gift you need to give then you can’t go past a Parker Pen. The gift that keeps on giving!