Promotional Pens Online

4 Ways to Use Promotional Pens

It’s not easy to come up with good marketing campaigns that provide enough returns to justify the investment. No matter which promotional tool or platform you use, your success depends on your execution. At Ezy Promo Pens, we’ve seen several clients struggle to come up with the right promotion strategy to get the best results after they purchased promotional pens online. Here are some tips that can help you use promotional pens in the best way possible.

  1. Place them everywhere on your property 

Promotional pens can be used to increase brand visibility so you can place them everywhere you need writing implements. For example, you can place these pens at the front reception desk, at your office table, at the tables of your employees, in the cafeteria, in the visitor’s lounge and other such areas. This increases the visibility of your brand logo and name, and that can help you establish some authority in your industry. All you need to do is determine where you can place these pens and then purchase promotional pens online. 

  1. Gift luxury pens to important customers and associates 

Promotional pens from luxury brands like Waterman, BIC, and Parker, etc., can be excellent gifts for important customers and associates. They’re not too expensive and ostentatious so they won’t make your customers uncomfortable, but they’re also not cheap and flimsy so your customers and associates won’t become offended. You can purchase a small number of customised luxury pens online during the holiday season and send them to important associates to increase visibility. 

  1. Distribute pens at events 

Events like conventions, conferences, and fairs provide ample opportunities to spread your influence and increase visibility. One of the best ways to do that is to distribute small gifts to people visit your section and make enquires about your products and services. You can purchase promotional pens online at an affordable cost and have them shipped directly to your event venue. If you don’t want to provide these pens as gift, you can simply use them at the event and in your stall. That will help you appear more professional and increase your brand visibility as well. 

  1. Offer pens as gift to customers 

Everyone loves free gifts, especially if they don’t expect it. You can provide promotional pens as gifts along with every purchase above a certain amount. This will be a pleasant surprise for the customers and help promote brand visibility whenever they use the pens in public. Providing gifts will also have an impact on your overall reputation and encourage your customers to speak positively about your brand to their friends, family, and connections. Word-of-mouth marketing is very effective so it’s a good idea to encourage it as much as you can.

If you want to know more about our promotional pens online here at Ezy Promo Pens, just get in touch with us today. Our number is 1300 753 675 and our email is info@ezypromopens.com.au. You can also contact us through this form and we’ll reply as soon as possible.